What To Look For
There are many models of Sony cameras, which can be divided into four groups: ultra-compact, compact, advanced digital and digital single lens reflex (DSLR). Each model category could be represented by, respectively, the Cybershot DSC-T700, the Cybershot DSCW170, the Cybershot DSCH50 and the Alpha DSLRA350K. Any of these cameras have more than sufficient resolution for large prints, with Sony megapixels ranging from 7.2 to 14.2, the latter being far too much for most users. More important are the adaptable and manual features, such as removable lenses in the DSLR and multiple shooting options in the ultra-compact. Zoom also increases as you change categories; the ultra-compacts max out at a 4x optical zoom, while the advanced digital model has a 15x optical zoom.
Common Pitfalls
One of the most common pitfalls is purchasing a camera with too many megapixels for your needs. While Sony's DSLR has 14.2 megapixels, with more megapixels comes more noise in the image, particularly in low-light situations. Larger cameras, such as DSLRs, compensate by having larger lenses and larger sensors. However, cramming too many megapixels into a compact or ultra-compact can often reduce the quality of the image in less-than-ideal conditions. Of course, Sony cameras are well-made, and rarely does the manufacturer add resolution when image quality will inevitably suffer.
Another issue to be aware of when it comes to Sony cameras is the occasional inclusion of touch screens. Particularly in the case of the DSC-T700, many of the features are accessed through a touch-screen LCD. This can feel futuristic and smooth, but it can also be occasionally frustrating, particularly for those users who prefer tactile feedback and easy access to custom options.
A similar issue is the lack of an eye viewfinder in smaller Sony models. To keep their cameras compact, Sony eliminated the viewfinder, forcing users to compose shots with the LCD only. This will bother some people, while others will never notice the difference.
Where To Buy
When it comes to cameras, it helps to play with one before you purchase it. Knowing how it will feel in your hands, how quickly it will shoot and the compactness of its form are all elements that are hard to evaluate when just reading about a camera or seeing it online. So it's best to purchase from a specialized camera store so you can see and feel the cameras and have your questions answered.
Cost
Camera costs vary widely. In general, DSLRs are the most expensive category, with each of the four categories having their own price ranges. Typically, compact cameras are the cheapest category, with cameras in the $150 to $300 range. Ultra-compacts cost a little more, between $200 and $400. Advanced digital and DSLRs start around $500. From there, the sky's the limit.
Comparison Shopping
The Internet is often the cheapest place to purchase cameras, but it pays to do your research, including hands-on, in advance. More important will be narrowing down your pick by first determining which of the four categories you want. From there you can begin narrowing it down to specific models. In general, Sony cameras have higher numbers for more advanced models. For example, ultra-compacts models are T500, T700 and T900, with corresponding increases in built-in memory, resolution and price.
Accessories
Cameras benefit greatly from the right accessories. The most necessary are carrying cases, screen clothes and a translucent screen cover. The last item is perfect for ultra-compacts, since it will allow you to carry the camera around in your pocket without scratching the LCD. For more advanced cameras, you will likely want a tripod or monopod for more steady photographs, and interchangeable lenses and filters for different conditions. Finally, you may want some extra memory cards to take more pictures without having to clear a card. Sony uses its own proprietary format in their cameras, which means that standard SD cards won't work. However, the cameras have increasingly large amounts of built-in memory, reducing the need for extra memory.
Insider Tips
Most new Sony cameras can also take high-definition video footage.